Total Wine forgot a zero. The Champagne gods did not.

I was minding my business on Reddit, procrastinating like any responsible adult, when I came across a post that stopped me mid-scroll. A man claimed he bought a bottle of 2008 Krug - yes, that Krug - for $250 at Total Wine.

Either the apocalypse was coming, or someone at corporate forgot how to use a decimal.

My reaction? Somewhere between awe and spiritual disintegration. I refreshed the page three times to make sure I wasn’t hallucinating.

I’ve spent years cultivating a palate that no longer flinches at tannin. I swore off bad pinot. I even pretended to understand the architecture of a vintage champagne. And yet, this man had bypassed self-discovery and just won.

Krug 2008 is not just a bottle - it’s a thesis on time, patience, and precision. It's one of those wines that doesn’t flirt; it looks you in the eye and reminds you that you are mortal.

And it was sold for the price of a slightly overcooked omakase. It was like watching someone find a Birkin in the JCPenney clearance section—an act of cosmic mislabelling.

So cheers to you Reddit Krug Guy. May your bubbles stay persistent and your receipt unchallenged. And may the rest of us find a zero missing when we need it most.

xo

The Velvet Palate